In the dynamic world of content creation, brands often repurpose videos across various aspect ratios. Ensuring essential elements endure post-cropping is vital for a seamless visual experience.
So let's dive into some tips for perfectly centered shots!
Turn On the Grid
It's difficult to estimate your center without any help, so we recommend turning on your grid overlay, which will divide the screen into 9 equal parts.
For iPhone users: Settings -> Camera -> Composition -> Grid.
For Android users: Camera Settings -> General -> Grid lines.
Create Space, Stay Centered 🎯
For a foolproof shot, don't crowd the edges—keep the product close to the middle square.
Simply put:
🚫 No crucial items in the purple area.
🎭 Face, product, or essentials should stay in the blue zone.
Keep Some Distance
No matter if the aspect ratio is 9:16, or 16:9—film with some extra distance; you can always zoom in during post-production.
It beats the hassle of redoing the entire video due to being too close to the camera. 😬
9:16 Examples
16:9 Examples
