Lighting is crucial in video creation. Even the best camera can’t make up for poor lighting. Luckily, you can achieve great lighting for free by using the sun as your light source. Here’s how:

Choose a room with plenty of natural light. Avoid filming at night or in low light.

Position yourself facing a window, so the light comes from in front of you. This helps avoid shadows. A window with indirect sunlight is ideal—bright but not harsh.

Direct sunlight can cause harsh shadows and uneven lighting. If the light is too strong, hang sheer curtains or pick a room with softer, diffused light for a flattering glow.

Billo creator Ryan shares tips on how to make the most of natural lighting. Check out the video below for his advice:

In addition to lighting, follow these simple tips to ensure your videos look sharp and professional:

Keep your camera steady to avoid shaky footage. If you don’t have a tripod, place your phone on a table, stack of books, or any stable surface.

This simple step is often forgotten but makes a big difference. Always clean your camera lens before filming to avoid blurry or dull footage caused by dust or smudges.

Setting your camera to the correct resolution ensures high-quality video and helps avoid upload issues. Check out this article for recommended camera settings: Camera Settings & Video Resolution Requirements

A clutter-free background keeps the focus on you and makes the video look more polished and professional.

For the best quality, use the rear camera, even for selfie shots. It captures clearer video and is more forgiving with less-than-perfect lighting.

By following these tips, you’ll be able to produce high-quality videos that look professional and polished—without needing expensive equipment. Happy filming!