Welcome to CreativeOps, Billo’s performance layer designed to help you make smarter creative decisions from day one.

CreativeOps brings real ad performance data into your workflow so you can confidently decide:

This guide explains what CreativeOps is, why it matters, and how to start using it effectively.

This data helps you understand:

CreativeOps does not replace creators or production. It supports better decision-making, so every piece of content is created with intention.

Most teams run into the same creative problems:

CreativeOps helps you:

The result is a more efficient, performance-driven creative workflow.

CreativeOps sits on top of your existing Billo workflow and improves over time.

It follows a simple loop:

1. Start with proof: Uses real ad performance data from your account or Billo benchmarks.

2. Get recommendations: Surfaces creators, scripts, and creative directions backed by data.

3. Analyze results: Compares performance against past results and your product category.

4. Scale or stop: Shows what to double down on and what to pause.

Each cycle strengthens your next creative decision.

With an active CreativeOps Launch plan subscription ($300/month for the first 3 months, then $500/month), you get:

🎯 Data-backed creator matching

Compare and hire top industry creators based on actual spend and performance data, not guesswork.

✍️ Data-backed AI scripts

Get four instant scripts built from real results across 326k ads and $500M in purchase value, each paired with best-fit creators.

📊 Creative Analytics

Full performance insights dashboard showing ROAS, CTR, hook rates, and other creative metrics to understand what's working.

🔄 AI Mashups

Turn your existing videos into 3 new ads in minutes, no additional production, built for performance. Get 15x AI mashups per month.

💡 Performance suggestions

Get actionable recommendations to improve your ad performance based on real data.

👥 Top creators in your industry

Access curated lists of high-performing creators in your specific industry.

*Requires Meta ad account connection for full insights

Limits reset every billing cycle.

CreativeOps is organized into three main tabs, each supporting a different stage of your creative workflow.

Link your Meta ads account to unlock full performance data and insights. Without it, you’ll still get basic guidance, but data-backed recommendations require this connection.

Browse and compare creators using actual performance data and industry benchmarks. See who's driving results, not just who has the most followers.

Use the AI script generator to build briefs backed by proven ad results. Instantly get matched creators for each script based on performance data.

Turn one existing video into three new ad variations—no new production required. Designed for rapid testing and iteration without additional creator costs.

Review key performance metrics, identify what’s working and what needs improvement, and get data-backed suggestions for your next tests. Meta integration is required to access full insights.

Free plan includes:

Launch plan adds:

AI Mashups let you generate new creative variations using footage you already have.

Requirements:

You still use Packs to produce content.

In short:

They work best together.

You can start using CreativeOps without connecting your Meta ad account. Some features, such as Creative Analytics, require a Meta connection to unlock deeper performance insights. You can connect your account at any time.

No. You still work with real creators. CreativeOps helps you:

Yes. You can cancel CreativeOps at any time and keep access until the end of your billing period.

If you’re unsure where to start or want help applying CreativeOps to your workflow, our team is here to support you. We’re happy to help you get the most value from CreativeOps.