Table of Contents
The Basics of Billo
Billo connects the dots between brands and content creators so brands can get the authentic video content that will drive sales.
Using Billo is really easy! 🚀 To keep it short and simple:
The brand creates tasks on Billo Manage.
Content creators apply to complete these tasks, Brand selects content creators and sends out the products.
Selected content creators complete tasks, upload content, and get rewards.
Brand downloads custom-made videos and uses them to grow their brand.
No sign-up fee, join and create your first tasks straight away!
Creating Brand account
Sign up to Billo Manage using one of the following methods: your Google account or Email + password.
Add your Company details. Personalize your Brand by adding a Brand logo, cover image (that shows what your business does or sells) and some information about your brand.
Navigate using the toolbar on the left side of your screen. Easily find what you need in a few clicks.
Your Tasks (check the progress of each task separately).
Creators (find new applications and creators you’ve already worked with).
Delivery (find the list of creators waiting for the products and the list of already shipped products).
Content (check the videos that are waiting for your approval and find your approved videos gallery).
Assets (find your Brand and Product information, your teammates, and billing details).
My Brands (switch the brands you work with).
Creating Your First Task
Simply click on Get Video to get started with your task brief.
Firstly, create a product by clicking on Select Product.
1) add your product photo in the dark background and without additional text on it, this photo appears on Billo mobile app when Billo creators search for tasks to apply.
2) add your product retail price (creators get cash rewards but also see the value of your product).
3) Is your product personalised? Include product questionnaire. Creator will answer these questions when they submit their applications.
You can also create or edit products information using toolbar on the left side of your screen: Assets > Products.
Once you created your product, go ahead and select your add goal to get suggested scenes and mentions for your task. You can decide if they fit your needs, and adjust accordingly to what you want the creator to do and say in the video.
Scenes are for you to explain what the creator should do, how your product should be filmed, what function of your product should be highlighted. You can add new scenes, change places or delete them.
Mentions is a part where you should write the phrases that the creator should mention while talking about your brand and product, promo and call to action. We do have some predefined phrases to choose from but again you can add new ones, edit suggested ones, change places or delete them.
Please keep in mind, you are hiring a creator that is not a professional video maker, make sure to leave clear instructions that they could follow, but also leave them space to improvise and add personal insight on your product.
The next step is to choose the platform you are planning to run the video ad at, the right aspect ratio, and the duration for your video.
Keep in mind that different aspect ratios are required on different platforms and your ad performance also depends on it.
This is just a perfect square. You’re most apt to find it on social media platforms such as Instagram and Facebook as feed posts.
Simply a vertical video mostly used for Facebook and Instagram feed posts.
This aspect ratio is a full portrait, vertical video. So basically it is used for all the popular apps that have “story” features, including Instagram, Facebook, TikTok and Snapchat.
It is a wide horizontal rectangle shape. This aspect ratio is used for Amazon and Youtube.
If, for example, your product is only for women or you want creators in a certain age group to be more reliable to your audience, you can set creators' criteria according to your needs.
Did you know that about 85% of users watch the videos with the sound off? 🔕
It's optional, but you can add subtitles on your video, so it's convenient for the sound-off viewers.
If you want your video to stand out and highlight specific features of the product, you can order animations for your video. ✨
If you don’t need any editing services, just leave it marked on “I want raw video(s)”.
Note: If you choose to add either subtitles or full edits (callouts, animations, logo, call-to-action) to your video, you will still receive a raw video version too.
You can order as many videos on Billo as needed. Each video in the task will be made by a different creator that you have chosen.
Once you are finished with creating a task and placed an order, we will review it within 1 business day and open it for creators to apply.
Once your task is active, creators will start to apply for your task, usually, the majority of creators will apply within 48 hours. 👨🏽🦳👨👩🏾🦰 👩🏾🦱 To help you decide which creator is best for the task, you will be able to view their video examples from previous tasks.
There are 2 ways to find the applications of the creators who showed their interest in working with your brand:
Go to Tasks > (click on) Approve # creators
Simply go to Creators (on the toolbar on the left side of your screen)
Once you found a creator that is best for your task, just click on "Approve".
Billo Customer Success team is responsible for the communication with the creators, so if you'd like to forward some information to them, please let us know anytime and we'll do it for you 🤝
Shipping & Tracking Your Products
Billo aims to deliver organic and natural video content for the brands. Therefore, our creators need to try out your product or service to give an honest opinion. We do ask brands to send their products to the creators for free, as it is part of their reward for making a video to your brand. ✈️
You’ll find creators' addresses under the Delivery section in the main toolbar on Billo Manage. Addresses of the creators appear straight after you approve the creators you want to work with.
Please ship the products to Billo creators and update delivery information on Billo in 2 days after you approved creators' applications. 📦
Video approval process and content gallery
After the product is in the creator's hands, it will take them 5-7 days to create a video. 🚀
To find all your videos go on your left menu to Content. Here you will find waiting for your approval and approved videos gallery. 🎬
Once the creator uploaded a video, you have 3 days to approve it. If something is missing in the video that was mentioned in your task brief, you can ask for the edits.
To request edits, click on overview icon on the right side of the video, and leave a comment on what should be fixed. 📋
Once you approve the video, the licensing rights to it are yours! 🎉
Download your custom-made video and use it to grow your brand and drive sales.🤩
If you ordered editing services, you can download raw and edited videos. Click on the right corner of the video to choose which version of the video you wish to download.
Still have some questions?
Try searching our help center for an immediate answer
Contact us at [email protected]
Chat in the messenger 💜